Brooklyn Department of Business Administration and Marketing

Brooklyn Department of Business Administration and Marketing

Gain a competitive edge. Lead the business world. Get ready.

Our Brooklyn campus has a competitive Business Administration and Marketing program that molds students into highly motivated professionals, ready to dominate the business field. Join us and let our expert business management courses and faculty show you how to become a well-rounded businessperson, with the top interdisciplinary skills sought by employers. 

The diverse programming in our department helps students sharpen their problem-solving, critical thinking, leadership, emotional intelligence and ethical decision-making skills, preparing them for any challenges that may arise during their future careers. At graduation, our business administration and marketing students emerge as well-rounded scholars, with a masterful business administration education and a deep understanding of the humanities, behavioral sciences, social sciences and natural sciences. 

Learn the skills to be an influential leader. Manage your team with confidence. Get ready with a Business Administration and Marketing degree from St. Joseph's University.


Nicholas GangoneNicholas Gangone ’21
Business administration and marketing major

"This college is very unique. It’s one of the few, if any, that employs such a sense of community. Upon my first experience with the school at my freshman orientation, I was ushered into a welcoming atmosphere dense with excitement. I was so fond of the way the student leaders ushered me into the St. Joseph's University family."

The Brooklyn Business Administration and Marketing Experience

Be a Success Story: Graduates of the Business Administration and Marketing Department lead impactful careers at consulting firms, government agencies, banks and investment firms.

 

Experienced Professionals: Learn from our talented faculty, who are experts in their fields. 

 

Internship Experience: Our program encourages students to participate in internships, applying the knowledge they learn in class to careers in the real-world.

Business Administration and Marketing Programs

Majors

Business Administration Major
 Be An Asset to Your Business

Gain the foundation to become a leader of tomorrow with our business administration degree and excel in such fields as business, government and the nonprofit sector. 

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Human Resources Major
Resources that Matter: Human Resources

Our interdisciplinary degree in human resources provides you with the skills necessary to ensure fellow co-workers thrive in a safe and harmonious workplace. Join alumni working in the field of human resources at large corporations, consulting firms, school districts and government agencies.

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Marketing Major
Elevate Your Marketing Expertise

Our innovative programming will teach you the skills to promote a specific product, enhance a corporate or institutional brand, generate goodwill for a client and advance the goals of a capital or political campaign.

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Organizational Management Major
Manage Relationships - Build Leadership Skills

Get ready to take on the business world with a strong understanding of how organizations function. Graduates of our program hold positions as business planning consultants, legal assistants, credit specialists, human resource generalists, directors, managers, vice presidents and small business owners. 

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Dual Degrees

Business Administration, B.S./MBA 
Become a business expert.

Master your business skills, lead with confidence, and guide your company to success. 

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Business Administration, B.S./M.S. with a Concentration in Organizational Management 
Be an effective leader. 

Learn about business, get familiar with the best practices of leadership, and gain a strong understanding of how organizations function. Our program prepares graduates to excel in a wide range of business-focused career paths. 

Curriculum

Business Administration, B.S./M.S. with a Concentration in Human Resources Management 
Make a positive impact on your company.

Gain a solid foundation in business skills, while learning the best practices to ensure fellow co-workers thrive in a safe and harmonious workplace. 

Curriculum

Human Resources, B.S./M.S. in Management with a Concentration in Human Resources Management
Create a welcoming work environment. 

Enhance your already impressive people skills and learn the best ways to develop a work environment supporting employees.

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Human Resources, B.S./M.S. in Management with a Concentration in Organizational Management 
Be a business leader and an employee advocate.

Gain a solid foundation in business skills, while learning the best practices to ensure fellow co-workers thrive in a safe and harmonious workplace. 

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Human Resources, B.S./MBA 
Lead with emotional intelligence.

Learn the best ways to support employees, gain essential business skills, and get ready for a successful career. 

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Marketing, B.S./ M.S. in Management with a Concentration in Human Resources Management
Plan for success.

Combine your natural talents of promoting a product and communicating with employees in our innovative program.

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Marketing, B.S./ M.S. in Management with a Concentration in Organizational Management 
Be an impactful business associate.

Get ready to learn the best ways to promote a specific product and enhance a corporate or institutional brand, while gaining a strong understanding of how organizations function.

Curriculum

Marketing, B.S./ MBA
Make your mark.

Broaden your education, gain a sound foundation in business, and sharpen your abilities to promote products, increase brand awareness and manage clients. 

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Organizational Management and Human Resources Management B.S./M.S. Dual Degree
Get a competitive edge.

Enroll in our dual degree program and develop expertise in management and human resources. In just five years, you will develop a strong foundation in business and the liberal arts — and then use that knowledge to apply theoretical and quantitative knowledge to the real organizational issues you’ll encounter in your career.

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Organizational Management B.S./M.B.A. Dual Degree
Become a resourceful manager.

Our dedicated faculty will help you develop the coveted abilities associated with superior managerial performance. Throughout the course of the five-year dual degree program, you will become a confident business professional and be ready to apply theoretical and quantitative knowledge to everyday business situations.

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Minors

Business Administration Minor
Enhance Your Business Savvy

Expand your career opportunities with a minor in business administration. Learn business skills that can be applied to the field of your choice.

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Finance Minor
Enhance your business acumen

Our Finance minor equips you with the analytical skills and knowledge necessary to excel in the dynamic world of finance, preparing you for diverse career opportunities in banking, corporate finance, investment management and more. The program gives students a comprehensive understanding of financial principles, investment strategies and economic theories.

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Marketing Minor
Increase Brand Proposition Value

Learn to be an impactful marketer in any field with our cutting-edge minor. Our courses will show you how to promote products, increase brand awareness, expertly manage clients and more.

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Concentrations

Finance Concentration
Financing for the Future

Boost your résumé with our 18-credit finance concentration and learn the best practices for analyzing data, while conceptualizing new and innovative ways to tackle fiscal issues.

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Global Environment of Business Concentration
Learn from a new perspective.

Broaden your studies and learn about business from an international point of view. Our Global Environment of Business concentration includes electives in finance and economics, as well as areas in history, political science or sociology.

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Sports Management Concentration
Lead Your Team to Victory

Blend your passion for sports and business with a concentration in sports management. Get the tools to lead a prosperous career as a marketing manager, a sports economist, an athletics administrator and more. 

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Certificates

Human Resources Certificate
Enhance Your People Skills

Sharpen your interpersonal skills and learn the best ways to support employees with a certificate in human resources. 

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Leadership and Supervision Certificate
Lead by Example

Become an impactful manager with our leadership and supervision certificate. Our programming will teach you insightful techniques to lead your team to success.

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Management Certificate
Manage Your Business - Lead Your People

Learn the best ways to organize a staff and lead them to meet your organization's goals. Become a clear communicator, an efficient delegator, and a team leader with our certificate program. 

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Marketing, Advertising and Public Relations Certificate
Successfully Create, Deliver, & Communicate your Brand

Become an all-around business expert with our Marketing, Advertising and Public Relations Certificate. Our program can give you the tools needed to succeed to promote your organization.

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Training and Staff Development Certificate
Train for the Future

Learn the cutting-edge techniques necessary to build a motivated and productive staff for your organization with our certificate program.

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